Post by account_disabled on Feb 17, 2024 4:15:56 GMT -7
Make a habit of looking at the data to see if you’re on track to meet those big goals you’ve set for your company’s success. Increase brand awareness One goal with which Pinterest can certainly help is the act of increasing your brand awareness. The more Pinners scroll your profile and share your Pins on their boards, the faster your audience will grow. As more people learn about your brand, you have more opportunities to bring them into the beginning of a customer journey. Awareness is the first, and perhaps most important, step in the growth process. Drive traffic to your website You can track the number of Pins shared from your boards, but an even better metric is the number of clicks from Pinterest to your website.
This is the next step in the customer journey, and it’s worth Phone Number List having as a goal. , the more likely you’ll make a sale. One powerful way to do this is through content marketing. If you haven’t already, consider starting a blog for your business. Write on topics that help to position you as an authority in your industry. You can use Pinterest to post links to your blog posts through Promoted Pins. Then, use call-to-action buttons and links to make it easy for these potential customers to click from the blog directly to your website. Generate leads and sales You can track the number of Pinners who go from Pinterest to your website, but again, that’s still not as important to your bottom line as generating sales.
A common goal of many marketing campaigns is to increase your number of leads and sales. To measure your Pinterest profile’s impact on sales, ask your customers where they first heard of your business in a short survey. Promote your products or services Another benefit of Pinterest for Business is the ability to highlight specific products or services with Pins. This is an excellent objective that drives bigger goals for your company, so use this platform’s opportunity to showcase new and innovative offerings in visually appealing ways. For example, Airbnb has a board dedicated to inspiration for styling a bookcase for Airbnb owners. While this targets owners, it attracts me as a traveler, too.
This is the next step in the customer journey, and it’s worth Phone Number List having as a goal. , the more likely you’ll make a sale. One powerful way to do this is through content marketing. If you haven’t already, consider starting a blog for your business. Write on topics that help to position you as an authority in your industry. You can use Pinterest to post links to your blog posts through Promoted Pins. Then, use call-to-action buttons and links to make it easy for these potential customers to click from the blog directly to your website. Generate leads and sales You can track the number of Pinners who go from Pinterest to your website, but again, that’s still not as important to your bottom line as generating sales.
A common goal of many marketing campaigns is to increase your number of leads and sales. To measure your Pinterest profile’s impact on sales, ask your customers where they first heard of your business in a short survey. Promote your products or services Another benefit of Pinterest for Business is the ability to highlight specific products or services with Pins. This is an excellent objective that drives bigger goals for your company, so use this platform’s opportunity to showcase new and innovative offerings in visually appealing ways. For example, Airbnb has a board dedicated to inspiration for styling a bookcase for Airbnb owners. While this targets owners, it attracts me as a traveler, too.